
Upgaming and iGamingPlatform (iGP) have officially launched their iGaming Deck platform, bringing a wider selection of casino games and enhanced promotional tools to operators and players worldwide. This strategic partnership integrates iGP’s cloud-based game aggregation service with Upgaming’s popular mini-games, creating a more diverse and engaging gaming experience. The collaboration aims to provide operators seamless access to thousands of casino games while improving player retention through innovative game mechanics, better casino bonuses, and personalized promotions.
A Strategic Collaboration
The iGPCorporation (iGamingPlatform) is partnering with Upgaming to combine their joint resources under a new business model that includes iGP's iGaming Deck, a cloud-based choice for game aggregators offering access to over 10,000 thrilling casino games. The strategic partnership will offer Upgaming's hit mini-games like Dino and Aero, with their popular, quick, and enjoyable game mechanics that enhance iGP's existing platform features.
Upgaming plans to integrate the comprehensive content selection from iGP into its product suite, giving operators extensive gaming possibilities and dynamically enhanced multifaceted entertainment. By sharing content, both businesses will solidify their positions in international iGaming and instantly improve their market competitiveness. The companies will create better entertainment experiences for end users globally through their combined resources and extensive market knowledge.
Enhancing Gaming Libraries
Upgaming's short gameplay options add fresh vitality to iGP's platform. Upgaming specifically designs short-play games to entice users into quick casual gameplay sessions. The supplemental mini-game collection comprising 15 titles highlights player favorites Dino and Aero while providing comprehensive in-game offerings. The games within this portfolio reach various types of audiences who choose quick, casual gameplay over classic casino entertainment.
The Upgaming platform will obtain iGP's massive casino game collection, which consists of over 10,000 titles specifically sourced from more than 20 leading game providers. As part of Upgaming's platform, all players can access the complete gaming coverage, which includes slots, tables, and live casino options. This integration will expand the product and draw more operators and players into the Upgaming ecosystem.
Better Promotional Tools and Reporting
Operator access to iGaming Deck's enhanced promotional tools and detailed reporting functionalities allows control of promotional delivery with enhanced gaming experiences for their players.
By offering these features, operators receive the power to modify their player options, which results in higher satisfaction levels among users. Operators can keep players longer through customizable promotions and dynamic rewards while providing superior gaming experiences with real money opportunities. Operators will obtain player information in real-time to optimize their methods and achieve peak player involvement through the elaborate tracking system.
Seamless Integration and Market Expansion
The iGaming Deck product, launched in September 2023, has solidified its position as the industry's fastest aggregation service by delivering its comprehensive gaming content library within only four weeks. This rapid integration enables operators to build new game inventory while reacting swiftly to market requirements.
The combined partnership between Upgaming and the companies promises to boost market expansion by delivering operators complete interactive gaming solutions for their ever-growing customer base. The single integration framework that iGP and Upgaming offer boosts casino operators' operational efficiency, enabling businesses to reach new markets more quickly and sustain their growth better within the industry.
Perspectives from Industry Leaders
Jovana Popovic Canaki, the CEO of iGP, expressed optimism about the partnership: “Our aggregator continues to gain momentum as we enhance our partnerships thanks to its high performance, responsiveness to market trends, and wide array of gaming content. Incorporating Upgaming's famous mini-game catalog enriches our content offerings, and I think partners and their players will really appreciate it.”
Upgaming's Commercial Director George Davlianidze praised iGP's partnerships by stating, “Partnering with iGP brings exciting new opportunities. We enhance player entertainment worldwide through our award-winning mini-games while expanding our reach by placing them on iGP's iGaming Deck platform. Our portfolio benefits from the large collection of games at iGP, which provides operators with new possibilities to deliver dynamic gambling content to their customers.
Conclusion
Together, iGP and Upgaming enhance the iGaming framework by providing operators and their end users access to a broader range of entertainment content and more engaging gaming environments. With their substantial game collections and strong promotional capabilities, both partners are well-positioned to meet the evolving needs of international iGaming customers.
Through their growing partnership, operators will experience an improved gaming ecosystem that delivers new entertainment opportunities to satisfy diverse player preferences. The strategic alliance creates a new standard for iGaming development through rapid connections and powerful promotional systems while offering one of the world's most extensive gaming selections.